Your CRM Shouldn’t Feel Like a Job

👋 Welcome Back to Automate and Grow with A.I.

Last week we launched this blog with a post about PMF Lab — our attempt to help founders track what’s actually working.

This week?

We’re tackling a different kind of pain:
CRMs.

You know, those things you open every morning, click around for 12 minutes, and then close in existential dread?

We’re building a better one.
And we’re doing it in public.

There are two types of CRMs in the world:

  1. Enterprise behemoths with 87 tabs and a full-time admin just to update a contact

  2. Startups duct-taping Notion and Airtable, pretending it’s fine

We wanted something in between.

Something you could actually use, without hating yourself.
Something your team didn’t need a 3-week onboarding for.
Something that didn’t cost more than your AWS bill.

So we’re building it:
Valet CRM.
Like HubSpot, but not annoying.

🚧 Why We’re Building It in Public

There’s a weird trend where CRM tools are either:

  • Built in a vacuum by people who haven’t sold anything since 2014

  • Or bloated with features nobody asked for (hello, “predictive lead scoring” powered by vibes)

We’re doing this differently.

We’re sharing updates in public.
We’re talking to users every week.
We’re shipping fast, breaking nothing, and actually listening.

Because the CRM shouldn’t be the thing that gets in the way of growth—it should be the thing that drives it.

Introducing: Valet CRM

A modern CRM for teams who just want to move fast, track deals, and stay organized.

Here’s the vibe:

  • ⚡️ Fast: No lag, no bloat, no 7-step setup

  • 🧠 AI-Powered: Auto-summaries of conversations, smart follow-up suggestions, reminders that don’t suck

  • 🧰 Actually Useful: Contacts, notes, pipelines, tasks—nothing extra

  • 💸 Simple Pricing: No usage caps, no gotchas, no 3x pricing when you hire a second person

It’s built for founders, sales teams, operators, indie hackers—anyone who needs to sell without turning their life into a Monday.com board.

🧪 Built by People Who Sell

We’re not just builders—we’re users too.

We run outbound. We do demos. We write follow-ups at midnight.
So we know the pain of trying to cram a fast-moving sales motion into a slow-moving CRM.

That’s why Valet is designed to feel lightweight, but powerful.
Like if Notion and Close had a baby, raised it on espresso, and gave it a job.

🚀 Want Early Access?

We’re opening up early invites now.

If you’re tired of forcing your team into a CRM you all hate—and want something that actually works with you, not against you.

No friction. No fluff. Just a CRM that respects your time.

See you inside.

— Team Valet